who is true story?

I'm Daniel Leif, and for the past 18 years, I've been immersed in the world of graphic design, bringing brands to life across a wide array of industries. While I have deep expertise in the fast-paced realm of commercial real estate, my passion lies in transforming complex information into clear, compelling, and aesthetically pleasing designs, no matter the sector. I thrive on crafting clean, minimalist, and highly effective branding and marketing materials, from intricate offering memorandums to comprehensive branding packages.

I hold a BFA in Graphic Design from NYIT and am fluent in the Adobe Creative Suite, Figma, and Microsoft Office. My skill set spans logo and branding design, brochures, presentations, marketing collateral, typography, color theory, and data visualization. I'm dedicated to ensuring every design not only looks exceptional but also serves your strategic goals, communicating value and driving engagement.

Whether it’s building a brand from the ground up or crafting a high-impact pitch deck, I blend creativity with strategy to deliver polished, professional design solutions that resonate. When I'm not bringing brands to life, you'll find me enjoying life in Gilbert, Arizona, with my family. We make the most of the beautiful Arizona weather and spend as much time outdoors as we can, often accompanied by our energetic Mini Australian Shepherd.

Let's connect—I'm always open to new freelance opportunities and creative collaborations.